Raising the quality level in the confectionery market
Our mission is to reverse the negative situation in the confectionery industry, to return competitive environment to standards which the confectionery production is based on worldwide. Standards based on respect for consumers and strict observance of recipes. Standards under which no one skimps on health for the sake of profits.
Education of demanding and discerning taste of consumers
Introduction of the broadest palette of European desserts to the assortment. Broadening the consumers' conception on a variety of desserts, their structure and ingredients combination. Only by exploring alternative tastes, consumers will be able to form their own taste, making manufacturers to adapt to it.